This book will take you through seven simple steps to becoming a property millionaire. Unlike current books on the market, Property Tycoon offers a complete and incredibly revealing guide to every aspect of residential property investment: including buying, managing, maintaining, financing and selling. It's the complete package, and written by a man who has made a success of UK property investment across 20-plus years and through two booms and busts. Author and long-time property investor Ian Samuels reveals the secrets of: the questions every successful property investor asks themselves before buying a property; how to secure capital for your investment properties - where to get tradesmen, agents, mentors and tenants you can rely on; what it takes to manage and maintain a property portfolio and how to take your portfolio to the next level when the time is right; and when to buy and sell, and how to make sure you get your way in auctions and off-plan deals. With housing in ever-increasing demand in Great Britain, and values showing an average rise in value of 9 per cent a year for the last 60 years, today represents a great opportunity for anyone interested in entering the buy-to-let world. Property Tycoon is the friendliest and most up-to-date guide available.
Real Estate Marketing is specifically designed to educate real estate students with the art and science of the real estate marketing profession.
The ideal textbook for undergraduate and graduate level classes in business school and professional / continuing education programs in Real Estate, this book will also be of interest to professional real estate entrepreneurs looking to boost their knowledge and improve their marketing techniques.
The book is divided into five major parts. Part 1 focuses on introducing students to fundamental concepts of marketing as a business philosophy and strategy. Concepts discussed include strategic analysis, target marketing, and the four elements of the marketing mix: property planning, site selection, pricing of properties, and promotion of properties.
Part 2 focuses on personal selling in real estate. Students will learn the exact process and steps involved in representing real estate buyers and sellers.
Part 3 focuses on negotiations in real estate. How do effective real estate professionals use negotiation approaches such as collaboration, competition, accommodation, and compromise as a direct function of the situation and personalities involved in either buying or selling real estate properties?
Part 4 focuses on human resource management issues such as recruiting and training real estate agents, issues related to performance evaluation, motivation, and compensation, as well as issues related to leadership.
Finally, Part 5 focuses on legal and ethical issues in the real estate industry. Students will learn how to address difficult situations and legal/ethical dilemmas by understanding and applying a variety of legal/ethical tests. Students will also become intimately familiar with the industry’s code of ethics.
In the wake of the financial meltdown in 2008, many claimed that it had been inevitable, that no one saw it coming, and that subprime borrowers were to blame. This accessible, thoroughly researched book is Jennifer Taub's response to such unfounded claims. Drawing on wide-ranging experience as a corporate lawyer, investment firm counsel, and scholar of business law and financial market regulation, Taub chronicles how government officials helped bankers inflate the toxic-mortgage-backed housing bubble, then after the bubble burst ignored the plight of millions of homeowners suddenly facing foreclosure.
Focusing new light on the similarities between the savings and loan debacle of the 1980s and the financial crisis in 2008, Taub reveals that in both cases the same reckless banks, operating under different names, failed again, while the same lax regulators overlooked fraud and abuse. Furthermore, in 2014, as the legal problems plaguing JPMorgan Chase demonstrate, the situation is essentially unchanged. The author asserts that the 2008 crisis was not just similar to the S&L scandal, it was a severe relapse of the same underlying disease. And despite modest regulatory reforms, the disease remains uncured: top banks remain too big to manage, too big to regulate, too big to prosecute, and too big to fail.